
The Concept
Once a historic jean rivet factory, Rivet House has been meticulously reimagined into a premier luxury hotel located in Athens, Georgia. Seamlessly blending past and present, this boutique retreat offers a sophisticated yet relaxed experience with warm hospitality and timeless design. A true cultural connection point, Rivet House invites guests to discover a unique and luxurious way to experience Georgia’s ‘Classic City’ where refinement meets repose in every detail.
The Special Sauce
Drawing inspiration from its industrial roots, the design aesthetic for the Rivet House marries the rugged character of the original factory with a soft, feminine feel. The branding seamlessly complements the interiors that celebrate the building’s history, preserving key architectural elements like exposed beams and incorporating elegant arches for balance. This vision extends to the branding, where we infused custom typography that subtly mirrors the rustic yet refined aesthetic of the building, weaving the arch motif into the design of the R's. The branding seamlessly complements the architectural elements and interior design, creating a cohesive experience for guests. Our approach involved selecting rustic touches, like patinated metal for signage that evokes a timeworn charm and juxtaposing them with more polished materials such as honed brass. This delicate balance between old and new, combined with rich antique-inspired hues and natural tones, creates a harmonious blend that reflects the true essence of Rivet House.































Other Proposed Logos





